Paid Social Performance Manager (remote/hybrid)
Company: The EGC Group
Location: Commack
Posted on: February 14, 2026
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Job Description:
Job Description Job Description About The EGC Group The EGC
Group is an award-winning full service marketing agency, known for
growing brands through data powered creative, media, and strategy.
With a collaborative and vibrant culture, EGC offers hybrid work
styles, flexible PTO, and medical and 401K benefits. The dynamic
team has a passion for ideas, an entrepreneurial spirit and a
global client roster that includes Brother International, Canon and
Mayo Clinic. As a member of AMIN, a network of 60 agencies in 27
countries, EGC collaborates with partner agencies around the world
to deliver measurable results through access to premium research
and exclusive data tools. The Role *Hybrid role out of Melville NY
or Brooklyn NY The Paid Social Performance Manager will own paid
social campaign strategy and optimization across Meta
(Facebook/Instagram) and TikTok to drive scale efficiently while
reducing customer acquisition cost (CAC). This role requires an
analytical, hands-on media manager with experience scaling
campaigns, deep knowledge of platform best practices, and proven
account management expertise. You will work under the Director of
Paid Media, collaborate with cross-channel specialists, and
contribute daily to a client-facing Slack channel, offering
proactive communication and real-time performance updates. Key
Responsibilities Lead paid social campaign execution and day-to-day
account management across Meta and TikTok. Scale campaigns
effectively while continuously optimizing CAC and ROAS. Manage and
adjust budgets across campaigns to maximize ROI and support
full-funnel performance. Partner closely with creative and
analytics teams to guide ad creative testing, audience
segmentation, and funnel optimization. Conduct daily monitoring,
pacing, bid adjustments, and reporting to ensure objectives are
met. Deliver proactive updates and performance learnings in a
client-facing Slack channel serving as a primary point of contact
on social campaign activity. Stay ahead of platform algorithm
changes, beta features, and emerging best practices for Meta and
TikTok. Qualifications 2–4 years of hands-on experience managing
paid campaigns on Meta and TikTok. Strong analytical mindset with a
focus on CAC, LTV, ROAS, CPM, and funnel performance data. Direct
client account management experience, including presenting insights
and performance recommendations. Deep understanding of
platform-native ad tools, reporting dashboards, and campaign
structures for Meta and TikTok. Demonstrated knowledge of Meta
compliance requirements and advertising restrictions, particularly
for healthcare and regulated industries. Experience collaborating
cross-functionally with creative and analytics teams. Highly
organized, detail-oriented, and proactive with strong written and
verbal communication skills. The Perks of Working at EGC Flexible
PTO and Summer Fridays (Half Days) Hybrid Work Schedule Medical,
Dental, Vision benefits 401K Employer Matching Life Insurance,
Aflac and Additional Auxiliary Benefits Company Luncheons, Outings
and Events Powered by JazzHR nU0dDHxKMV
Keywords: The EGC Group, Bridgeport , Paid Social Performance Manager (remote/hybrid), PR / Public Relations , Commack, Connecticut
